Ismael Muñoz

Director, Growth Marketing at Lemonlight

Ismael Muñoz has a diverse range of work experience in the field of marketing and advertising. Ismael started their career as a Digital Marketing and Advertising Assistant at Hospital Universitario Virgen de las Nieves, where they worked on website development, SEO optimization, and various growth marketing tactics. Ismael then founded Nish Brown S.L., where they specialized in investment and brand development in the online business sector.

After that, Ismael joined DigitalSEM as a Digital Marketing professional, working on 360-degree digital strategies for clients, WordPress site creation, and SEO optimization. Ismael also identified growth opportunities and evaluated monetization channels.

Ismael then moved on to Lemonlight, where they held several roles. As a Paid Media Specialist, they developed, managed, and optimized B2B paid media campaigns across various channels. As a Marketing Automation Specialist, they were responsible for lead acquisition and classification on Hubspot, as well as the creation and execution of automated workflows and sales funnels. Finally, as a Marketing Manager, Ismael managed campaigns, analyzed consumer behavior, and adjusted marketing efforts to drive business growth. Ismael also prepared and monitored the marketing budget and led their team to meet quarterly goals.

Next, Ismael joined Luxury Presence as a Senior Paid Media Specialist, specializing in implementing targeted paid media campaigns for luxury real estate agents. Ismael provided insights and recommendations based on performance metrics and focused on driving lead generation and business growth.

Most recently, Ismael worked as a Marketing Manager at Strikepoint Media, playing a key role in driving business growth for clients through targeted, data-driven paid marketing campaigns and sales funnels. Ismael managed budgets and tracked performance to ensure maximum return on investment.

Ismael's most recent position is as the Director of Growth Marketing at Lemonlight, where they oversee strategic initiatives for company growth.

Throughout their career, Ismael has demonstrated a strong focus on results, data-driven decision-making, and customer insights to develop and execute effective marketing strategies.

Ismael Muñoz attended the Universidad de Granada from 2003 to 2007, where they studied Computer Technology/Computer Systems Technology. Ismael did not obtain a specific degree during this time. In 2018, Ismael obtained a certification in Content Marketing from HubSpot.

Links

Previous companies

Strikepoint Media logo

Timeline

  • Director, Growth Marketing

    August, 2022 - present

  • Marketing Manager

    April, 2019

  • Marketing Automation Specialist

    January, 2018

  • Paid Media Specialist

    January, 2017

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