Ilko Petkov is a Global Data Strategy Director with a strong foundation in data-driven communications strategy and a keen interest in consumer experiences. They previously served as a Global Data Strategist at LePub, where they executed quantitative research methodologies and contributed to award-winning campaigns for major brands. Ilko has also held positions as a Data & Insights Strategist at 180 Global, where they explored consumer profiles and cultural trends for notable clients. They earned a Bachelor’s Degree in International Bachelor of Communication and Media from Erasmus University Rotterdam and a Master’s Degree in Communication Science from the University of Amsterdam.
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