João Pires is a Brazilian creative director at LePub São Paulo, where they work on various undisclosed brands, including Heineken. Born in São Paulo and holding a Portuguese passport, they previously held roles as a senior copywriter at WMcCann and Fbiz, contributing to significant campaigns for well-known brands like Coca-Cola and Jeep. João's education in screenwriting, encompassing playwriting and comedy, reflects their passion for storytelling. Outside of their professional life, they are a heavy metal drummer, devoted father, and enthusiast of Monty Python, as well as a reader of beatnik literature and Brazilian history.
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