Grant Ligon currently holds the position of Strategic Account Director at Highlight since October 2024. With extensive experience in market research and digital measurement, Ligon has previously served as Vice President of Account Development at Jupiter Media Metrix and Vice President of New Sales at AdRelevance. Additional roles include Director of Enterprise Sales at Suzy, Business Development Director at FocusVision, and VP of Sales & Business Development at Invoke Solutions, among others. Ligon's career spans significant contributions to various pioneering firms in digital measurement and research technology, showcasing a strong background in leveraging data to drive business growth. Ligon holds a BBA in Marketing and Spanish from Baylor University and has furthered education at Tecnológico de Monterrey.
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