John Eigenbrood

John Eigenbrood is currently the Senior Director at Highlight, where they contribute to sales leadership. Previously, John served as a Marketing Consultant for a freelance project, helping an Australian craft beer manufacturer launch their first hard seltzer, while also securing a partnership with Waves For Water. They held roles at Nielsen, first as a Research Analyst and later as a Manager in Client Development, where they created significant custom research deliverables for top brands. Additionally, John worked as a Senior Business Analyst at The Cambridge Group, focusing on strategic innovation within a multi-billion-dollar category. John graduated with a Bachelor's degree in Marketing Management from Virginia Tech in 2014.