Antara Dutta

Customer Lifecycle & Retention Manager - Email, Web & Mobile App

Antara Dutta is a seasoned professional with extensive experience in customer lifecycle management and marketing, currently serving as Customer Lifecycle & Retention Manager at LetsGetChecked since November 2020. In this role, Antara has successfully planned and executed multi-channel marketing campaigns reaching approximately 800,000 users, utilizing platforms such as Braze and Talon. Prior to LetsGetChecked, roles at Groupon involved managing email marketing operations, generating significant revenue through international campaigns, while experience at Tata Motors encompassed sales management and regional customer excellence, resulting in increased market share and improved customer satisfaction scores. Antara holds a Master of Science in Marketing from UCD Michael Smurfit Graduate Business School and a Bachelor's degree in Hospitality Administration from the Institute of Hotel Management, complemented by an MBA from West Bengal University of Technology.

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