Lexia Learning
Max Tuefferd is a seasoned professional with extensive experience in educational leadership and data-driven instruction. Currently serving as a Senior Account Executive at Lexia Learning since November 2015, Max achieved 109% of quota and 125% of new business quota in 2018. Prior to this role, Max was the Director of Professional Development at the Massachusetts Charter Public School Association, working with leadership across 70 charter schools to promote best practices. Max also served as a Data Analysis Coach/Consultant at Amplify and co-directed an innovative teacher coaching program at MATCH School. Additionally, Max held the position of Director of Inquiry and Professional Development at Boston Public Schools, facilitating data-informed turnaround strategies. Max holds a Bachelor of Arts in Geography from the University of Mary Washington and language certificates in Japanese and Chinese from Yamasa Language Institute and Huaqiao University, respectively.
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Lexia Learning
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Lexia is a Cambium brand, one of the best-known and most highly respected reading technology companies in the world. Founded more than 35 years ago with private funding and grants obtained from the National Institute of Child Health and Human Development, Lexia products are now used by millions of students across the world. Lexia® Core5® Reading, the company’s award-winning, flagship product, has set the standard for technology-based reading instruction by providing explicit, systematic, personalized learning on fundamental literacy skills for elementary students of all abilities. With the addition of Lexia® PowerUp Literacy® for non-proficient readers in grades six and above, Lexia continues its promise to improve student literacy by leveraging technology to personalize learning and simplifying the use of data to drive instruction.