Dan Backowski

Dan Backowski is an accomplished marketing professional with extensive experience in digital marketing and strategic leadership. Currently serving as Vice President of Marketing at Lexicon, Backowski has previously held significant positions such as Senior Director of Digital Marketing and Director of Search Engine Marketing at Colibri Group, and Director of SEO and SEM at Marquette Group. Additionally, experience includes roles as Senior Digital Account Manager at Captiva Marketing and Senior Digital Marketing Strategist at Soft Surroundings. Educational credentials comprise an MBA in Marketing and a Bachelor of Business Administration in Marketing, both obtained from the University of Missouri-Saint Louis between 2000 and 2007.