Jisu Keum

Jisu Keum is a seasoned D2C e-commerce manager with over 10 years of experience in product management and marketing across both B2B and B2C sectors. Currently serving as a Senior Manager of E-commerce Sales at LG Electronics, Jisu focuses on driving sales growth and enhancing customer experiences through strategic initiatives. Notable past positions include roles at Thermo Fisher Scientific, where Jisu managed biotechnology product portfolios, and LG Electronics, where Jisu led D2C strategies to optimize performance. Jisu holds a Master’s degree from Korea University and a Bachelor’s degree from the University of Toronto.