Emmy Hendriks is currently the Teamlead of Digital Marketing at Libéma, where they oversee the digital experiences for various attractions and improve guest journeys through data-driven strategies. Previously, they served as a Product Owner for SARA Robotics at Bright Cape, leading projects that combined user experience with data science, and also co-founded Movement Studios, a breakdance school for children. Emmy holds a Master’s degree in Cognitive Science & Artificial Intelligence from Tilburg University and a Bachelor’s degree in Communication Management from Fontys University of Applied Sciences.
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