Diego Rios

Diego Rios is a skilled professional with extensive experience in retail management, guest relations, and social media management. Currently serving as the Lead Assistant Store Manager at Lids, Diego oversees operations at two locations and coaches Sales Associates to exceed performance standards. Previous roles include Guest Experience Associate for the New York Mets and Artist Relations (Student Associate) at Madison Square Garden Entertainment Corp., where responsibilities involved artist gifting and event experience creation. As the Social Media Manager for the City of San José, Diego developed a social media program for Lake Cunningham Action Sports Park, enhancing brand presence and community engagement. A Bachelor's degree in Communication Arts from St. John's University complements Diego's diverse skill set gained through various sales associate positions and leadership roles in recreational programs.