Rob Devall

Rob Devall, CLMP™ is a seasoned professional in digital customer success and CRM management, currently serving as a Digital Customer Success Manager at Lighthouse, where a behavior-driven onboarding initiative in five languages was launched, resulting in a 200% increase in adoption. Prior experience includes a Senior Account Manager role at Epsilon, overseeing global CRM and loyalty accounts for major clients such as FedEx and PayPal, and directing performance optimization across multi-market programs. Additional roles at Epsilon as a Digital Campaign Manager involved the successful delivery of over 800 CRM campaigns for Pfizer with remarkable accuracy. A secondment year at Dell EMC involved leading EMEA CRM programs and generating over 5,000 leads. Educational credentials include a Bachelor of International Business with a focus on International Marketing from Grenoble School of Management and a Bachelor's Degree in Entrepreneurship from Northumbria University.