Alison Snider

VP, Sales & Business Development at Lignetics

Alison Snider joined Lignetics, Inc. in September 2016 in a leadership role focused on business development, organizational structure, and process implementation.

Mrs. Snider is responsible for ensuring strategic priorities translate into tangible project goals and are supported with necessary tools and resources. In supporting initiatives to design a culture of accountability, she has defined and implemented standardized roles and responsibilities and a monthly forecasting process since coming on board.

Prior to joining Lignetics, Mrs. Snider earned a business degree from Southwestern College and spent 6 years in specialty retail followed by 8 years with American Recreation Products where she held several leadership roles including Director of Sales Operations and Director of Channel Marketing. More recently, she served as Director of National Accounts for Gaiam, a leading brand in the yoga and active lifestyle sporting goods space.

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