Tom Donald

Tom Donald is a seasoned professional in the creative strategy and marketing field, currently serving as the Creative Strategy Lead at Lion since May 2022, where notable achievements include measurable brand growth and multiple Effie awards. Previously, Tom held the position of Head of Strategy at The Royals, contributing to significant brand successes for various clients. As Head of Strategy at Re within the M&C Saatchi Group, Tom fostered a talented team dedicated to achieving commercial and creative excellence. With experience as a lecturer in Advanced Strategic Planning and roles as Global Innovations Director at Beam Suntory, Planning Director at Droga5 and The Works, and a consultant at Punk Rock Shop, Tom has a diverse background in brand building and strategic planning. Tom’s educational qualifications include a Bachelor of Arts in History and Government from the University of Sydney.