Chela James is an accomplished marketing professional with extensive experience in the film and entertainment industry. Currently serving as the Senior Vice President of Marketing at Saban Films since April 2019, Chela previously held the position of Vice President of Marketing at Lionsgate, where a career spanned from 1999 to the present, including roles such as Executive Director and Director of Home Entertainment Marketing. Prior experience includes a managerial role at Hallmark Home Entertainment from 1998 to 1999. Chela holds a Bachelor of Business Administration degree in Marketing from the University of Notre Dame, completed in 1995.
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