Liquid I.V utilizes Cellular Transport Technology (CTT), which is utilized in all of our products, is based on an optimal ratio of ingredients designed to enhance rapid absorption of water and other nutrients into your body.CTT® is a delivery system designed to enhance rapid absorption of water and key ingredients into your body, helping you feelbetter, faster.Liquid I.V was established in 2012 by Brandin Cohen in Marina Del Rey, California.

Food & Beverage

Health & Wellness

Health Care

Liquid I.V.

Liquid I.V.'s headquarters in Marina Del Rey, CA, United States

This department focuses on creating and improving products through scientific research and innovation.

Research and Development

The Marketing and Brand Management team at Liquid I.V. is responsible for elevating brand awareness and engaging consumers through strategic marketing initiatives. They leverage social media, influencer partnerships, and creative content to promote the benefits of Cellular Transport Technology (CTT) while analyzing consumer insights to drive retention and loyalty. This team collaborates on innovative campaigns to ensure that Liquid I.V. remains at the forefront of the hydration market, enhancing the overall brand experience.

Marketing and Brand Management

The Sales and Financial Analysis team at Liquid I.V. plays a crucial role in driving revenue growth and financial performance. This team is responsible for analyzing sales data, developing strategic sales plans, managing key accounts, and ensuring effective financial oversight to optimize profitability. Through collaboration and insights, they support informed decision-making to enhance market presence and financial stability.

Sales and Financial Analysis

The Supply Chain and Operations team at Liquid I.V. is responsible for ensuring the efficient flow of materials and products from suppliers to customers. This includes managing inventory levels, coordinating logistics and distribution efforts, and analyzing demand to optimize supply planning. By leveraging strategic sourcing and advanced ERP systems, the team aims to enhance operational effectiveness and support the company's mission of delivering rapid hydration solutions.

Supply Chain and Operations

This department focuses on promoting and enhancing the brand's presence and reputation through strategic engagement and advocacy.

Brand Management

This department manages the forecasting and coordination of demand and supply to optimize inventory levels and meet customer needs.

Demand and Supply Planning

The Product Development and Research team at Liquid I.V. is dedicated to innovating and improving hydration solutions through scientific research and development. This team collaborates on formulating new products using Cellular Transport Technology (CTT), ensuring optimal ingredient ratios for enhanced absorption. Their efforts focus on sustainability, consumer insights, and sensory experiences to deliver effective and enjoyable hydration options to customers.

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Other teams

Marketing and Brand Management

Sales and Financial Analysis

Supply Chain and Operations

Brand Management

Demand and Supply Planning

Product Development and Research