Peter Söderlund is a seasoned professional with 20 years of experience in digital services, e-commerce, and digital business development, primarily within the tourism and retail sectors. Having held various roles including Web Manager at SkiStar AB and Digital Business Development Manager at Witre Manutan, Peter is currently the Chef E-handel & Digital Gästresa at Liseberg. They founded Orange Interactive Research and have worked in multiple project and account management positions, gaining valuable insights from both supplier and client perspectives. Peter holds a Bachelor's degree in Business Management and Marketing from Stockholm University.
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