The Technical Team at ListEngage is responsible for the implementation, optimization, and management of technical solutions to drive digital marketing campaigns. This includes developing, configuring, and maintaining platforms like Salesforce CRM and Marketing Cloud to ensure seamless and effective 1:1 messaging across email, social media, and mobile channels. The team collaborates closely with other departments to enhance technical performance, automate content distribution, and analyze execution metrics, ultimately helping clients engage with their prospects and customers more effectively.