Jocelyn Parmenter currently serves as VP of Brand Sales at Loaded, having transitioned from Senior Director of Brand Sales in January 2024. Previously, Jocelyn held the position of VP of Brand Partnerships at ICON Agency from March 2021 to May 2023, where the focus was on representing top esports athletes and connecting them with brands. Prior experience includes roles as Senior Director of Brand Partnerships at TSM, Digital Account Director at Meredith Corporation, and Account Director at Time Inc. Notable early career positions encompass West Coast Account Executive at Digital Trends, Integrated Sales Associate at Conde Nast, and Administrative Assistant at NBC Universal. Jocelyn earned a BS in Business with a focus on Cinematic Arts from the University of Southern California and has additional education from Università Bocconi.
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