Brands and agencies face challenges with consumer fragmentation, inconsistent data, resource constraints, and an evolving regulatory landscape. LocalFactor’s approach overcomes these challenges to help marketers recognize the full potential of digital:

Simplicity:
Streamline activation with unique cross-channel data and custom formats. Save time and resources and go to market faster without having to use multiple partners to build omnichannel campaigns.

Performance:
A platform-agnostic, audience-first approach enables LocalFactor to engage a brand’s audience wherever they are, in the most effective and efficient way possible.

Insights:
Unify multichannel results, make data-driven optimizations, and gain actionable learnings that are applied to future initiatives via accessible dashboards tailored to your brand.

Visit localfactorgroup.com to learn more!

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LocalFactor

LocalFactor's headquarters in New York, United States

Evan Rutchik

Ken Druckman

Pete Hilton

Kenneth Lynch

Pete H.

Melissa Savino Costello

Tiffany Saldibar

Steven Goodman

Melissa Costello

The Leadership Team at LocalFactor drives the company's strategic vision and operational excellence by aligning goals across programmatic advertising, client strategy, sales, marketing, and finance. They oversee cross-functional collaboration, ensure resource efficiency, and spearhead initiatives to enhance performance, insights, and simplicity in digital marketing efforts. Their collective expertise supports the company's mission to streamline activation, unify multichannel results, and engage audiences effectively.

Leadership Team

The Sales Team at LocalFactor is responsible for driving revenue and fostering client relationships by promoting the company's innovative digital marketing solutions. They work closely with brands and agencies to understand their particular needs, streamline the activation of cross-channel campaigns, enhance performance through audience-first strategies, and provide actionable insights for ongoing optimizations. The team consists of roles such as Vp, Sales, Directors of Sales, Senior Account and Account Managers, and Director of Strategic Accounts, ensuring comprehensive support and strategic account management across various regions and sectors.

Sales Team

The Marketing and Client Strategy Team at LocalFactor is responsible for developing and implementing comprehensive marketing strategies that address consumer fragmentation and evolving regulatory landscapes. This team streamlines campaign activation, optimizes performance across multiple platforms, and provides actionable insights through tailored dashboards. By integrating cross-channel data and custom formats, they enhance client experiences and drive efficient, audience-first marketing initiatives.

LocalFactor

Org chart

Teams

Leadership Team

Sales Team

Marketing and Client Strategy Team

Offices

LocalFactor

Org chart

Teams

Leadership Team

Sales Team

Marketing and Client Strategy Team

Offices

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