Tyler Mask

Tyler Mask is an experienced digital advertising leader with a focus on optimization strategy and team management. Currently serving as Director of Optimization Strategy at LocaliQ since May 2017, Tyler oversees a team of 35, managing an annual budget of approximately $70 million for over 3,000 clients. Previously held roles at LocaliQ include Senior Manager for Social Advertising and Custom Marketing Solutions, where Tyler contributed to significant budget management and the development of tailored strategies for clients. Additional experience includes co-owning Unmasked Enterprises, LLC, and various positions in marketing and media, showcasing a strong background in content creation, client relationship management, and digital marketing solutions. Tyler holds Bachelor's degrees in English from Tarleton State University and Abilene Christian University.