Yina Park

Yina Park has a wealth of experience in the ecommerce and marketing sectors. Yina began their career in 2008 as a Research Assistant (Intern) at Metrix Corporation, where they conducted quantitative and qualitative data analysis on global users and markets through online. In 2011, they worked as a PR associate (vendor) at Google Korea, managing corporate blog, Twitter and Google+ accounts in line with the company's global PR strategy. In 2012, they were a Marketing Executive at EXPANSYS plc, where they were responsible for content management, SEO, PPC and SEM. In 2013, they were an Assistant Marketing Manager at Cactus Communications, where they were in charge of online marketing, market trend analysis, campaign launch and customer engagement. In 2014, they were an e-commerce Digital Marketing Manager at RB, developing channel and brand strategies for digital sales. In 2016, they were an Ecommerce Specialist at Stokke AS. In 2018, they were an eBusiness Development Manager at BLUEBELL, where they identified brands with high potential for online sales in Korea and created eCommerce strategies and business plans. In 2019, they were an Online Marketing Manager at The Estée Lauder Companies Inc. Finally, in 2020, they were a Country Manager - South Korea at Nordgreen.

Yina Park obtained their B.A in Mass Communication/Media Studies and Philosophy from Ewha Womans University between 2003 and 2008. Yina also has an additional certification in An Introduction to Marketing from Wharton Executive Education.