Anabel Morgal is a Growth Marketing Consultant who is currently a Global Growth Manager at Lodgify, specializing in B2B SaaS. They possess a user-centric mindset and a strategic approach to growth, focusing on customer acquisition, engagement, and monetization. Anabel previously worked as a Digital Marketing Specialist at Nickel, where they built digital channels and analyzed user experiences in the banking industry. With experience in both marketing operations and customer journey strategies, Anabel is dedicated to leveraging data-driven insights to enhance product value and customer loyalty. Anabel holds a degree in Marketing and Market Research from Universidad de Sevilla.
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