Alison Coppock is a seasoned marketing professional with extensive experience in global brand management and strategic marketing. Currently serving as the Global Brand & Strategic Programs Lead at Logitech since May 2021, Alison has previously held significant roles at Lenovo from April 2016 to April 2021, where responsibilities included leading global marketing campaigns and managing product marketing for the ThinkSmart portfolio. Earlier career stages involved account management positions at McKinney, Y&R Chicago, Leo Burnett, and internships with the Carolina Hurricanes and Brownstein Group. Alison holds a Bachelor of Arts degree in Journalism and Mass Communication with a focus on Advertising and Sociology from the University of North Carolina at Chapel Hill.
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