Gavin Handley is a seasoned marketing professional with extensive experience in lifecycle marketing and strategic leadership. Currently serving as a Lifecycle Marketing Strategist at Logitech since October 2021, Gavin previously held the position of Sr. Director of Strategy at Data Axle for over a decade, providing expert insights into client business objectives and enhancing marketing programs for notable clients such as Honeywell, Visa, HP, and Marriott. With a strong background in consumer behavior analysis, program assessments, and integrated marketing strategies, Gavin has consistently driven campaign performance and client engagement, evidenced by achievements such as a 92% lift in CTO rates for HP's Newsgram program. Additional roles in CRM management and key account optimization further showcase a proven track record of delivering innovative marketing solutions across various renowned organizations.
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