Joseph B.

Joseph B. serves as the Head of Experiential Marketing for Logitech G since December 2017, where oversight includes operations, live production, marketing, partnerships, and financial planning. In this role, Joseph B. leads the Experiential Marketing Group and manages the Beyond Experiential Business Unit, creating strategic activations and gaming event strategies for enterprise clients, including Amazon, Chipotle, and Microsoft. Prior to this, Joseph B. founded Beyond Entertainment, a gaming media and digital events company acquired by Logitech Inc., managing all aspects of business operations and driving significant engagement and revenue growth.