Shane Martindale

Shane Martindale possesses extensive experience in marketing, user experience (UX) research, and communication strategy across various industries. Currently serving as the Executive Director of Marketing Intelligence & Marketing Research at ASEA, LLC since August 2014, Shane leads efforts in analyzing customer data to enhance audience understanding. Additional roles have included Senior Director positions at ASEA and participation on the Content Advisory Board for LogRocket. Previous experiences encompass senior marketing roles at notable companies such as Grandin Press, XanGo, and MonaVie, where responsibilities included digital campaign execution, product marketing, and UX/UI design. Shane's career began with a notable role as a Budget and Finance Analyst for the City of Boise, contributing to pioneering electronic budgeting initiatives. Shane holds an MBA from the University at Buffalo School of Management and both a Master of Science in Kinesiology and a Bachelor of Science in Psychology and Kinesiology from Boise State University.