Eric Lay

Co-Founder & CEO at LOJO Marketing

Eric Lay is the Co-Founder and CEO of LOJO Marketing, a company that specializes in corporate web design and branding. Eric has over 20 years of experience in the IT industry and has worked with some of the biggest names in the business, including Dell and E*TRADE Financial.

Lay got their start in the IT industry in 1997 with Bear River Mortgage, where they served as the Information Technology Manager. Eric then moved on to E*TRADE Financial in 1998, where they worked as a Sr. LAN Analyst. In 2000, they left E*TRADE to start their own IT company, ENL Computing. Eric ran ENL for three years before selling it and starting Rocklin Systems Inc.

At Rocklin Systems, Lay served as President and Chief Technology Officer. Eric grew the company from a small operation into a 1 million dollar business within four years. Eric also started the company's graphic design and web services division, which quickly became the largest source of revenue for Rocklin Systems.

In 2007, Lay sold Rocklin Systems to Dell and started LOJO Marketing. Since its inception, LOJO has become one of the leading web design and branding firms in the country. Under Lay's leadership, the company has grown exponentially and now has clients all over the world.

Eric Lay has an inbound certification from HubSpot Academy in the field of marketing. Eric also has an MBA from University of Phoenix with an emphasis in marketing. Additionally, they have a Bachelor's of Information Technology from University of Phoenix in the field of information technology. Eric also has technology certifications from Cisco CCNA and Microsoft MCSE from MTI College. Furthermore, they have general education emphases in technology from Folsom Community College and Sierra College.

Edwin Arenas - Project Manager, Niki Lay - CFO & Co-Founder, and Maria Agurto - Operations Support Manager report to Eric Lay.

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Timeline

  • Co-Founder & CEO

    Current role