Lear Rice

Lear Rice is a seasoned marketing professional with extensive experience in data and post-campaign analysis, particularly in the automotive sector. Currently serving as the Data & Post Campaign Analysis Manager at Lookers plc since October 2015, Lear Rice specializes in creating automated communications plans to enhance customer engagement and support group marketing activities. Previously, as the Group Data Team Manager, responsibilities included overseeing content marketing initiatives and managing a team of CRM executives. Prior experience includes a role as Customer Support Team Leader at Benfield Motor Group, where Lear Rice developed marketing strategies to optimize customer communications, and as Sales Retail at Elc Limited. Lear Rice holds a Diploma in Leadership and Management from the Chartered Institute of Marketing.