Aitor B.

Aitor B. has worked in a variety of roles in the digital marketing and communications industry since 2013. Aitor began as a Team Member Star at Pret A Manger in 2013, followed by a role as a Gestor de Cuentas at ASOMO in the same year. In 2014, they worked as a Freelancer as an Especialista en Marketing Digital and at LANAU espacio creativo as Marketing Digital y Comunicación. In 2015, they were a Social Media Campaign Manager at Adglow and a Social Media Planner at Publicis Groupe. Since 2018, they have been the Head of Customer Acquisition and Head of Performance Marketing at Lookiero, where they are responsible for the strategic and technical management of digital marketing channels, campaign implementation, optimization of results in different countries, analytics, reporting, and presentation of results.

Aitor B. has an extensive education history. Aitor obtained a Publicidad y Relaciones Públicas degree from Universidad del País Vasco/Euskal Herriko Unibertsitatea in 2013. Aitor then completed a Master's degree in Marketing Digital y Redes Sociales from Aula Creactiva in 2015. Aitor B. also completed a Curso de Analítica Web and a Curso de E-commerce from Escuela de Organización Industrial in 2015. Aitor also completed a Curso de Productividad Personal en la Era Digital from Fundación Santa María La Real, a Curso de Introducción al Desarrollo Web from Instituto de Economía Internacional, and a Programa formativo JUMP! Emprendimiento para Jóvenes from Vives proyecto in 2015. In 2014, they completed a Curso Básico de Marketing Digital from IAB Interactive Advertising Bureau. In addition, Aitor B. obtained a First Certificate in English from Cambridge University Press in July 2014.