Matt Bentley

Matt Bentley is an experienced data professional currently serving as the Head of Data Architecture & Analytics at Loop Horizon since February 2020, focusing on enhancing client data collection and leveraging first-party data for improved customer experiences. Prior to this role, Matt held various positions at Sky from April 2016 to February 2020, including Digital Data Collection Manager, where management of a team to optimize digital data strategies was key. Matt also played significant roles at Provident Financial Group and TD Direct Investing, gaining expertise in commercial analytics, marketing performance insights, and digital analytics solutions. Educational achievements include a CIM Level 6 Diploma in Professional Marketing (Digital Strategy) and a degree in History from Durham University.