Edoardo Badassa

Edoardo Badassa is an experienced digital product marketing specialist currently at Lottomatica since December 2019, focusing on project creation in the elotteries sector, marketing campaign design, product performance monitoring, and customer relationship management. Prior roles include digital marketing positions at ALD Automotive Italia and Key2, where Edoardo developed marketing strategies and supported campaign management. Additional experiences encompass internships in marketing and communication, editorial work for various media outlets, and participation in a marketing job shadowing program with NFL Films. Edoardo holds a Master's degree in International Marketing Management from Saint Joseph's University and a Bachelor's degree in Communication, Information, and Marketing from Università LUMSA, among other academic qualifications.