Daniel Schmidt

Daniel Schmidt is an experienced professional specializing in helping FMCG companies navigate direct-to-consumer challenges by enhancing customer relationships and collecting critical first-party data. Currently, they serve as the Head of Growth at Loylogic, where they continue to assist major brands like Nestlé and P&G with loyalty solutions. Previously, Daniel held roles including Director of Sales & Business Development and spent time at Brauerei Eichhof AG and Coca-Cola Hellenic Bottling Company in various key account and product management positions. Daniel also pursued extensive education, including an MBA in Economics from the University of Zurich and a Mastering Digital Marketing program at the London Business School.