Samir Mouffok

Samir Mouffok is a seasoned business manager at Lucem since January 2022, specializing in digital transformation solutions on Oracle and SAP, and demonstrating expertise in customer retention, complex solution sales, prospecting, technical assistance, and consulting management. Prior to this role, Samir held various positions including business engineer, chargé d'affaires at Günthart & Co. KG, and franchise business manager at Franprix - Groupe Casino, where skills in client acquisition and store development were honed. Samir also gained experience in customer service roles with McDonald's and as a sales advisor at Coton Doux and LANCEL, beginning a career in sports as a football coach. Samir holds a Master’s degree in International Business from INSEEC Grande Ecole, with additional qualifications in social entrepreneurship and marketing.