LUDWIG+
Michael Panley is a seasoned executive leader currently serving as Managing Director at LUDWIG+, a start-up focusing on brand development and growth strategies for challenger brands in various sectors, including automotive and healthcare. Prior to this role, Michael held significant positions at McCann as Senior Vice President - Group Account Director, guiding General Motors' brand strategies, and at The Richards Group as Managing Director - Detroit, where brand management efforts for Fiat Chrysler Automobiles were led. Additional experience includes roles at Team Detroit, Campbell-Ewald, DMB&B, and Doner, contributing to marketing and advertising efforts for well-known automotive and retail brands. Michael earned a Bachelor of Arts in Communication Arts and Science with a focus on Advertising from Michigan State University.
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LUDWIG+
At L+, we help brands realize their full talents and potential. While many begin with external forces, we know the best version of a brand can only come from within. So we work InsideOut, diving in deep to uncover and unleash the soul of an organization. Proud to be one of the <1% of women-owned agencies.