Ali Reeve

Ali Reeve currently serves as the Brand Marketing Operations Lead at lululemon since October 2025, having previously held the position of Growth & Operations Associate at Flutter Care. Prior experience includes a tenure as Director of Growth & Partnerships at Mednow, where key responsibilities involved driving growth initiatives, developing customer success processes for B2B clients, and fostering strategic partnerships. Ali began a career in customer success as the first Customer Success Manager at Mednow and later worked as a Client Success Manager at Sprout, contributing to the organization’s acquisition by TELUS Health and supporting the 'Live Better' product. Educational qualifications include an Honours Specialization in Kinesiology from Western University and an international exchange in Sport and Exercise Science at Victoria University.