Gigi Chen

Gigi Chen currently leads Enterprise Strategy & Planning for the APAC region at lululemon, overseeing business planning and strategy development across a diverse portfolio including several countries. Prior experience includes strategic business planning and operations roles at Google, where Gigi contributed to budget development, operational process optimization, and product marketing initiatives that significantly increased revenue and supported digital transformation in Hong Kong. Gigi's consulting background includes positions at Boston Consulting Group and Accenture, focused on business transformation and digital strategy, while earlier roles at McKinsey & Company and L'Oréal provided insights into digital health and luxury marketing. Gigi's academic credentials feature a Master's degree from Yale University, alongside multiple degrees in International Management from renowned institutions and a business administration degree from The Chinese University of Hong Kong.