Lien Phan

Director Of Product Management

Lien Phan is an experienced professional in product management, currently serving as the Director of Product Management at lululemon since April 2006. Lien has held various roles at lululemon, including Senior Manager, Manager, Senior Planner, and Associate Planner, focusing on developing profitability strategies, inventory management, and forecasting. Responsibilities include partnering with Merchants on sales and markdown strategies, analyzing performance trends, and managing inventory flow. Lien has also led significant projects, such as the DC Split project, and has experience working cross-functionally with teams in Production, Marketing, and Logistics. Prior to lululemon, Lien worked as an instructor at The Dailey Method from November 2009 to January 2017 and holds educational credentials from Capilano University and The University of British Columbia.

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