Venus Ma is an experienced marketing professional with a strong focus on digital marketing and customer relationship management in the Asia Pacific region. Currently serving as the Director of Digital Marketing & CRM at lululemon, Venus Ma leads initiatives for guest acquisition and retention. Previous roles include Senior Digital Marketing Manager at Pandora, where responsibilities involved executing comprehensive digital marketing strategies and optimizing sales on various e-commerce platforms, and Digital Marketing Manager at Manulife, focusing on content development and customer acquisition. Venus Ma's career also includes experience at Fossil Group, Inc. in digital marketing campaign management and project management of a regional CRM system, as well as earlier positions at Marchon Eyewear and Meltwater Group. Venus Ma holds a Master of Science in Marketing from The Chinese University of Hong Kong and a Bachelor's degree in Management of Organizations from The Hong Kong University of Science and Technology.
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