Marketing leaders are under more pressure than ever to prove events drive pipeline, not brand impressions. Most still can't answer what a $200K conference actually produced.

The problem is structural. Outreach starts too late. Reps show up cold. Conversations get captured in notebooks that never land in CRM. Follow-ups go out weeks later - generic. And when the CMO asks what the event drove, the answer is a spreadsheet of badge scans or leads.

Luminik is an event pipeline platform for B2B teams where events are a serious pipeline investment. It runs before, during, and after the event in one connected system:

- Before - attendee intelligence weeks in advance. Buyer matching, enrichment to LinkedIn, business email, and phone. Outreach that books meetings before the booth opens.
- During - mobile app for the event floor. QR codes, badge scans, LinkedIn profile screenshots, voice notes - captured, recognized, and enriched. Works offline. Syncs to CRM the same day.
- After - same-day follow-ups. Every conversation, meeting, and next step tracked in Salesforce or HubSpot and attributed to the event.

Most tools solve one phase - attendee data, or lead capture, or CRM sync. Luminik connects all three. No spreadsheets. No handoffs. No starting from scratch every event.

$2M+ in attributable pipeline generated in H2 2025 across Money20/20, Singapore Fintech Festival, Dubai Fintech Summit, RSA, BlackHat, Banking Transformation Summit, and Fintech Summit Americas.

Luminik

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