Aroma Kumar has extensive experience in public relations and communications, primarily as a Senior Account Executive and Account Executive at ASDA'A BCW from October 2021 to April 2023, where responsibilities included developing tailored PR strategies, managing multiple clients, and creating diverse media materials. Previous roles include Digital Marketing Assistant at EBMC DUBAI, Event Staff at Red Velvet Events, and Intern Junior Account Executive at Porter Novelli, among others. Aroma has also served as Account Manager at Current Global, overseeing client accounts and executing PR strategies for major clients such as Dubai Holding Entertainment and Al Habtoor Motors. A Bachelor's degree in Communication, Journalism, and Related Programs was obtained from Middlesex University Dubai.
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