LUOKK was founded in 2019 for women who see fashion not merely as a form of expression, but as a way of life.

Its founders, Hande Kartal and Hakan Tin, aimed to create timeless designs for women with a unique and authentic stance—those who want to express their individuality without conforming to imposed fashion norms. They set out to design pieces that empower women to reflect their personal style fearlessly. In 2024, with Reyhan Tin joining the team, LUOKK’s design perspective and storytelling grew even stronger.

LUOKK embraces a bold yet minimal aesthetic that merges sharp silhouettes with effortless elegance. Timeless yet modern, daring yet graceful… LUOKK’s spirit blends the cultural richness of Istanbul with the contemporary energy of global fashion.

Today, LUOKK is more than a brand it’s a statement. A vision expanding from Turkey to the world. 
Timeless elegance beyond borders.

LUOKK

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LUOKK

Org chart

Teams

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