Ethel Rubinstein

Ethel Rubinstein is an accomplished entrepreneur with extensive experience in the film and production industry. Since 1992, Ethel has served as Owner and CEO of both LVLY and BlueRock, and has held the same positions at Spontaneous since 1997. Ethel was also a Co-Owner of Blast from 2003 to 2016 and previously worked as an Executive Producer at RSA Films from 1987 to 1992. Ethel began a notable career with Geer DuBois, where Ethel was the VP and Head of Production from 1976 to 1987.