LWC Drinks
Greg Armstrong currently serves as Brands Lead at Signature Brands since October 2023, after a significant tenure at LWC Drinks, where positions included Regional Manager, Sales Manager, and Depot Manager from November 2017 to the present. Prior experience includes wholesale management at Molson Coors Beverage Company and general management at The Yew Tree Inn. Additionally, Greg Armstrong held a front-of-house manager position with Marussia F1 Team. Educated at Edge Hill University, Greg Armstrong brings a diverse background in management and sales across various sectors.
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LWC Drinks
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LWC is the largest independent wholesaler of beers, wines and spirits in the UK. Established in 1979, LWC has grown from a small start up to the "fastest growing privately owned drinks company in the UK". With over 7,000 different product lines and over 6,000 on trade customers, LWC provides the broadest range and greatest service available in the UK drinks industry. We provide fantastic support services which enables our customers to not only maximize their sales, but also provide their customers with a higher quality experience. This is possible due to our team of over 100 dedicated account managers, who can advise you on how to maximize your business potential whilst also eradicating any issues you may face. To find out more about LWC, please visit www.lwc-drinks.co.uk