Brooke Papiri

Director, Fleet Marketing at Lyft

Brooke Papiri is the Director of Fleet Marketing at Lyft. Prior to Lyft, Brooke was a Marketing Manager at Webpass Inc., where they managed all facets of marketing strategy, brand development, content creation and deployment, online and offline advertising, CRM, marketing automation, promotions, partnerships, sales support, regional expansion, and sponsorships for an independent Internet Service Provider. Brooke has also held positions as a Senior Marketing Manager at Cardlytics, Inc., where they oversaw B2B marketing initiatives, and as a Founding Partner (Brand, Marketing, BizDev) at Chop Chop Go. Brooke began their career in marketing as an intern at Blue Shield of California.

Brooke Papiri has a Bachelor's in International Economics as well as minors in French and Political Science from University of California, Los Angeles. Brooke also has an MBA in Marketing and Strategy from University of California, Davis - Graduate School of Management. Brooke Papiri's educational career began at Monte Vista High School where they completed their bachelors.

Brooke Papiri works with Azmat Ali - Sr Director PMM, Karin Osanger-Birch - VP Creative, and Anne Kauth - Chief of Staff, Marketing. Their manager is Heather Freeland, VP, Marketing.

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