Phoebe Powell

Phoebe Powell is an experienced content designer and strategist currently serving as a Staff Content Designer at Lyft since March 2025. Prior to this role, Phoebe worked at Dropbox as a Senior Content Designer from September 2022 to November 2024 and at Wealthsimple as a Content Designer from January 2022 to June 2022. Phoebe's earlier experience includes positions at BMO Financial Group as a Content Designer from September 2019 to December 2021, and as a Content Strategist and UX Writer at Phoebe Writes from May 2016 to September 2019, collaborating with notable clients such as FreshBooks and Accenture. Phoebe also held roles at FreshBooks as a Content Strategist from October 2018 to January 2019 and at Bell Media as Marketing Manager and Marketing Coordinator for the Discovery Channel from October 2012 to May 2016. Academic qualifications include a Post-graduate degree in Journalism and a Bachelor of Arts (Honours) in English from the University of King's College.