Iain Murphy

Iain Murphy currently serves as Managing Director for EMEA at Lytics, a privacy-centric Customer Data Platform (CDP) integrated with Generative AI, since April 2024. Additionally, Iain holds the position of Managing Director at IMCG, a UK-based digital data studio focused on overcoming data fragmentation and enhancing customer journey orchestration since August 2022. Prior experience includes roles at Tealium, where Iain advanced from Senior Customer Success Manager to Director of Customer Success, and held leadership positions at SPIWEB Analytics, Artesian Solutions, and Celebrus Technologies, demonstrating extensive expertise in customer success, sales, and data analytics across diverse industries. Iain's background also includes technical support and engineering roles early in the career, contributing to a well-rounded skill set in the data and technology sectors.