Bethany Smith

Bethany Smith is a seasoned marketing and communications professional with extensive experience in managing brand, marketing, and communications campaigns across various sectors. Currently serving as Senior Manager for Group Brands & Creative at Mable, Bethany has held significant roles, including National Manager of Insights & Engagement at AccessEAP and Campaigns Manager at The Salvation Army Australia, where responsibilities encompassed end-to-end campaign management and team leadership. Prior experience includes strategic roles at Life Without Barriers and The Salvation Army Australia, focusing on brand strategy, fundraising communications, and stakeholder research. Education includes a Bachelor of Arts in Communication with a specialization in Advertising from Charles Sturt University.