Ry Luikens

Ry Luikens is a seasoned professional in brand strategy and creative growth, currently serving as Principal at Mach49, where efforts focus on rejuvenating iconic brands and driving venture building initiatives. As the Founder and Chief Side Hustler at veebs, Luikens explores entrepreneurial endeavors through innovative practices. Previous roles include Head of Brand Experience at Techstars, where leadership contributed to establishing the organization as a major investor in early-stage startups, and Senior Product Manager at littleBits, developing new markets in collaboration with industry giants. With a strong foundation in user experience design and a background in visual direction at Egypt Today Magazine, Luikens holds a degree in Sustainable Urban Dynamics from Arizona State University.