Riyaaz Freeman, also known as Boeta Yaaz or Riri, is an Art Director and Digital Designer with over 8 years of experience in the advertising industry. Born in Cape Town and hailing from Retreat, Riyaaz has worked on campaigns for notable brands such as Burger King, Heineken, and Sanlam. Riyaaz served as an Art Director at The Jupiter Drawing Room Cape Town from 2017 to 2021 and currently holds the same position at Machine_. An alum of Cape Peninsula University of Technology, Riyaaz earned a Diploma in Graphic Design from 2013 to 2015, and outside of professional work, Riyaaz is passionate about graffiti and mural art, often painting to foster creativity.
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